NISSAN X MANCHESTER CITY FC
FORMULA CIT-E
How to bring out the excitement of EV and Formula E racing during lockdown?
A content series with Manchester City’s top footballers racing each other in a realistic Formula E racing sim.
Originally a series long, club-wide competition, Covid disrupted production to make it a one off special with the country’s leading women’s team.
Social Cut-Downs
Credits:
Agency: Dark Horses
Creative: Eve De Haan
ECD: Steve Howell
Producer: Emily Mules
Social Strategy: Edie Kelly
Client: Nissan